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Old school form fill outs with chatbots. A multitude of Conversational Marketing solutions In the end, Conversational Marketing turned into an official revenue channel and became so popular that nowadays there are numerous companies of any kind offering chatbot solutions. Moreover, according to Gartner, the COVID response accelerates the speed and scale of digital transformation now more than ever. So, upgrading your Marketing tools and reviewing your approach might be a crucial action to take right now in order to keep your business up and running. So, we decided to analyze two very different types of platforms on purpose Drift, dedicated only to chatbots and real time conversations and HubSpot Conversations, being a part of a much more complex solution. In this article we will perform a chatbot features comparison and help you get familiar with Conversational.

Marketing if you are not already! and maybe even decide to integrate it into photo editing servies your business strategy. Chatbot features comparison HubSpot vs. Drift Drift is a company founded in in Boston. Their key product is a Conversational Marketing platform. HubSpot Conversations, on the contrary, is one of many tools in HubSpot where you and your team can view, manage, and reply to incoming messages from multiple channels, chatbot included. As both Drift and HubSpot provide real time conversation solutions, some chatbot features are equivalent such as Targeting audience Routing conversations Sending follow up emails Booking meetings Reporting austin distel.



Ej GTF JPss unsplashBoth with HubSpot and Drift you will be able to choose from what URLs the bot will fire, whether it will be visible to everyone, only to returning or new visitors, how many times it will fire on every page load, once a day for the same visitor, etc. . You can also set different routing rules to assign conversations to specific users and teamsor to the least busy available agent. When it comes to following up with the leads, both Drift and HubSpot Conversations allow sending out emails and booking meetings. Ultimately, HubSpot and Drift provide a set of reportsand the possibility to track user data.