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Why is it important to create a strong corporate identity? The corporate identity is the letter of presentation of your company and is what will connect you with future clients. If that identity is well thought out, has content, is deep, expresses clear values ​​and objectives, there will be many people who can identify with it. It's not enough to just choose a logo and a color palette, you also need a unique perspective that makes your prospects feel identified with your proposal. A consistent identity, which reflects the same values ​​on all its platforms and in all its communication channels, implies that behind it there is a reliable and professional company. And for customers to see that is the main objective.


How does corporate identity influence a Google Ads Korea Phone Number Data campaign? A Google Ads campaign to promote your brand will be aimed at getting more people to know your brand, the products or services you offer. Google Ads campaigns use the name of your brand, the products you offer, or even some members of your team as keywords. Let's see what are some of the specific advantages of this type of campaigns and by strengthening your corporate identity. Strengthen your brand identity against the competition. The fact that Google Ads campaigns use your brand name as a keyword is something to take advantage of. Choose a name that is representative, memorable and reflects what the company does.



Additionally, using your company name as a keyword will protect you from other companies using your name in their own campaigns. This happens when companies buy keywords for their campaigns. If your name is not registered, your brand can be one of those keywords, which will take users to the competition's page. Registering your name as a keyword ensures that you always appear first in the search list and, if we add to that a well-thought-out name, users will be more willing to click on your link, even if it is an advertisement. Make your advertising investment worth it Typically, people searching for a particular brand have the intention of making a purchase.