It is true that during the pandemic online promotion worked well but now it is necessary to diversify the communication channels in order to reach a wider audience and obtain optimal results. With more and more events taking place nowadays the competition is becoming more and more fierce. There are situations where in the same week even three events take place simultaneously. Faced with this scenario people must carefully choose the events they participate in taking into account both the available budget and the time they have at their disposal.
As organizers it is essential to convince people that our event is the one they should choose. We have to be present everywhere to promote both offline through posters and promotional materials as well as online. must be encouraged to become Job Function Email List its ambassadors and to promote it among their acquaintances. It is crucial to give people the confidence that our event is an unforgettable one worth participating in and that our promises will be fulfilled exactly.
Despite our best efforts we encountered difficulties in selling tickets for a new event with no previous history. This is one of the challenges we faced in promotion. The lack of previous experience put us in the position to present the event based on the information we had at our disposal such as the artist and similar events held in other countries. However we were pleasantly surprised by the extraordinary energy and atmosphere that characterized the event when we experienced it directly.