Creation fatigue, or how not to sabotage your own

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AdvertisingHow often do you feel that advertising is following you all the time and does not give you peace of mindWhen you go on your social media every day, do you feel like you see the same thingUnfortunately, this phenomenon is something that currently affects us in our everyday lives. Multichannel, lack of optimization of advertising creations and target groups are just a few of the many factors causing this mechanism to occur. This may not only result in declining conversion results, but also effectively discourage the customer from your brand.


So how can we check whether we are sabotaging our own advertising or whether our SEM agency cares about the frequency of advertising displayFind out in the article below. What is advertising fatigueAdvertising fatigue is a phenomenon in which Middle East Mobile Number List viewers, consumers or recipients become bored or indifferent to repetitive advertising content. This may occur when a given advertising campaign is intensively repeated for a long time or the advertising content becomes predictable and monothematic. In the case of Facebook advertising, the way it works is that when it is launched, the system starts displaying the creative to the selected target group and measures whether users engage clicks, fills out the form,





adds to cart and makes purchases under a given ad. Then, when the audience stops engaging, the frequency is high and the cost of impressions increases, you can already notice the first signs of advertising fatigue . contact harbingers Why don't people want to see their chosen advertising campaign againIn fact, it is a normal situation that at some point the advertisement ceases to be interesting for the user. This may be due to the fact that the recipient has already purchased the product or interacted with the content, but did not like what he saw.