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You should also consider individualising your social media content specifically for each platform. For example, reels and video content perform well on Instagram and TikTok as opposed to longer text posts which often do better on Facebook. On LinkedIn and X (formerly Twitter), you might be better off taking an entirely different approach, reaching out to your peers to engage them in conversations about issues within your industry to help reach a new, wider audience. It is also worth spending some time analysing when your posts receive the most engagement so you can schedule posts at an appropriate time to receive optimum engagement and results from your target audience. This might seem daunting but with our expertise and support, we can guide you through every stage of the process.
Your PPC (pay-per-click) campaigns may form a significant part of your marketing australia mobile phone number spending but will give you great returns on your investment when done right. And they don’t have to be expensive, with low operational costs and an established strategy, the immediate ROI is often surprising. As a Google Partner, we have the expertise to hone your marketing strategy to create pay-per-click advertising that works. However you have used PPC advertising before, you’ll find that optimising this will make a significant difference to your outcomes.

Advertising on several social media channels is easy when you bring in outside expertise. At ePresence, we are a Google Partner and we use effective social media strategies to get you the clicks you need. With a combination of Google ads and advertising across TikTok, Snapchat, LinkedIn, Facebook and Instagram, we can improve your SEO and increase leads to grow your following and make a bigger impact on your brand.
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